{"id":117,"date":"2013-07-22T14:06:54","date_gmt":"2013-07-22T08:36:54","guid":{"rendered":"http:\/\/www.digitallatte.in\/digital-marketing-blog\/?p=117"},"modified":"2019-05-20T13:21:14","modified_gmt":"2019-05-20T07:51:14","slug":"facebook-app-case-study-the-asli-picture-for-videocon-d2h","status":"publish","type":"post","link":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/facebook-app-case-study-the-asli-picture-for-videocon-d2h\/","title":{"rendered":"Facebook App Case Study: \u2018The Asli Picture\u2019 for Videocon d2h"},"content":{"rendered":"<p><b>The Fact of the Matter:<\/b><\/p>\n<p>The words \u2018<span style=\"text-decoration: underline;\"><a href=\"https:\/\/apps.facebook.com\/theaslipicture\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Asli Picture<\/a><\/span>\u2019, may ring many a bell in your mind but, hold your horses! We are not talking about movies, but something even better.<\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.videocond2h.com\" target=\"_blank\" rel=\"noopener noreferrer\">Videocon d2h<\/a><\/span> is the proud weekend sponsor for the <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.facebook.com\/TheIIFAAwards\" target=\"_blank\" rel=\"noopener noreferrer\">IIFA Awards 2013<\/a><\/span>. So Bollywood, celebrities, the rich history of Indian cinema, is all we had on our mind. Besides, movies and love for Bollywood is also the bond that holds many of us together!<\/p>\n<p><!--more--><\/p>\n<p><b>The Attraction:<\/b><\/p>\n<p>\u2018<span style=\"text-decoration: underline;\"><a href=\"https:\/\/apps.facebook.com\/theaslipicture\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Asli Picture<\/a><\/span>\u2019 is a Bollywood lover\u2019s delight. This fun and engaging Facebook app is meant for Hindi movie fans, wherein they need to answer some interesting Bollywood related trivia and guess the celebrities in the image to win really exciting prizes.<\/p>\n<p>The Asli Picture keeps the fans coming back for more, because there are weekly prizes and one final grand prize at the end of the four weeks of the contest.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-content\/uploads\/2013\/07\/998415_683602401666398_434813037_n.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-118\" src=\"http:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-content\/uploads\/2013\/07\/998415_683602401666398_434813037_n.jpg\" alt=\"Videocon d2h, The Asli Picture, IIFA Awards, IIFA Awards 2013\" width=\"500\" height=\"500\" srcset=\"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-content\/uploads\/2013\/07\/998415_683602401666398_434813037_n.jpg 500w, https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-content\/uploads\/2013\/07\/998415_683602401666398_434813037_n-150x150.jpg 150w, https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-content\/uploads\/2013\/07\/998415_683602401666398_434813037_n-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p><b>The Addiction:<\/b><\/p>\n<p>The four different levels of the game unfold over four weeks, with the level of intensity increasing week after week. The top scorers on the Leader Board at the end of every week get a chance to take home a shiny new celebrity autographed HD Digital Set Top Box!<\/p>\n<p>Now Bollywood fans hold your breath because the Grand Prize is the very expensive designer luxury suit sported by Abhishek Bachchan in the promotion of Videocon d2h.<\/p>\n<p>Besides answering the questions correctly, the users also have the chance to increase their scores by inviting and challenging their friends to play. Now that\u2019s what we call a fair game!<\/p>\n<p><b>Finishing Notes:<\/b><\/p>\n<p>Videocon d2h had also caught onto the IPL fever this season to give the cricket fans something more to celebrate through their <span style=\"text-decoration: underline;\">\u2018<a href=\"https:\/\/apps.facebook.com\/predictmeter\/\" target=\"_blank\" rel=\"noopener noreferrer\">Predict-o-meter<\/a><\/span>\u2019 Facebook contest. A whopping 4000 entries were received and many happy winners took home exciting freebies. To replicate this success, they brought \u2018The Asli Picture\u2019 to reach out to a larger audience.<\/p>\n<p>The inspiration behind \u2018The Asli Picture\u2019 is Videocon d2h\u2019s new technology that promises a \u2018Pollution free TV viewing experience\u2019. This feature helps you get a superior clarity and reception by warding off the impact of air pollution. Hence the name \u2018<span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/apps.facebook.com\/theaslipicture\" target=\"_blank\" rel=\"noopener noreferrer\">The Asli Picture<\/a><\/strong><\/span>\u2019!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Fact of the Matter: The words \u2018The Asli Picture\u2019, may ring many a bell in your mind but, hold your &hellip; <\/p>\n","protected":false},"author":1,"featured_media":285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[47,46,49,48,44,45,36,42,43],"_links":{"self":[{"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/posts\/117"}],"collection":[{"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/comments?post=117"}],"version-history":[{"count":8,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/posts\/117\/revisions"}],"predecessor-version":[{"id":327,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/posts\/117\/revisions\/327"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/media\/285"}],"wp:attachment":[{"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/media?parent=117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/categories?post=117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitallatte.in\/digital-marketing-blog\/wp-json\/wp\/v2\/tags?post=117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}